The knowledge gained in this course provides students with a solid foundation for future learning in other studies and in business. Students learn a variety of tasks in Windows file management. Students also learn tasks and produce assignments in Microsoft Office for PC. Web based software running computer-based simulations and assessments are used to support and enrich the learning experience. It is strongly recommended that students use a PC. Mac students may be required to install and learn additional software to successfully complete the course.

Communication remains an essential skill sought by employers, regardless of discipline or field of study. Using a practical, vocation-oriented approach, students focus on meeting the requirements of effective communication. Through a combination of lectures, exercises, and independent learning, students practice writing, speaking, reading, listening, locating and documenting information, and using technology to communicate professionally. Students develop and strengthen communication skills that contribute to success in both educational and workplace environments.

In a world undergoing rapid and significant change, it is important to recognize the role, skills and characteristics associated with entrepreneurship in order to remain relevant. Topics include an overview of innovative thinking techniques, trend spotting, global entrepreneurship, marketing, market research, licensing, franchising, buying and selling a business and succession planning. Students put into practice entrepreneurial skills and strategies to recognize business opportunities. Through individual projects, students engage with entrepreneurs to discuss issues in today's marketplace and report on their findings.

An overview of the primary marketing functions used within an organization to successfully market products and services is provided. These functions include an overview of the strategic marketing process, environmental scanning, the ability to identify and segment markets, understanding of consumer buying behaviours and the importance of marketing research. This results in the development of a coordinated marketing plan (product, price, promotion and distribution channels).

Students review basic arithmetic and algebra, as well as mathematic tools and concepts required for solving problems found in a business environment. Problem-solving areas include cost-volume-profit analysis, linear functions and systems of equations, index numbers, markup and markdowns, terms of invoicing and business finance.

Learners develop foundational business skills to help them successfully graduate and prepare for the workforce. The focus is on preparing learners for professional employment by developing the following essential employability skills: personal and information management, leadership and team work, and communication and problem solving techniques. Using a professional setting, learners participate in the following workshops: goal setting, time management, secondary research techniques, leadership and team building, decision making, project management, conflict resolution and speaking and presentation skills. Learners develop an awareness of their strengths and weaknesses and develop strategies for successful lifelong learning. Learners' ability to demonstrate these skills are essential as they participate in their academic and professional paths.

Students develop the ability to collaborate and work effectively with their accountant and bookkeeper through their business launch and operations. Topics include balance sheets, income statements, journalizing in the general journal, general ledger and special journals, proper banking procedures, cash control protocols and government related employee payroll and tax requirements.

Prerequisites: QUA0002

Employers emphasize the need for communication skills that are effective in challenging workplace situations. Using a practical, vocational approach, students refine their writing skills, practice effective verbal communication, apply sound research skills and develop teamwork strategies in order to prepare a competitive package for the job search and interview process, to communicate negative news and persuasive messages using the indirect pattern, to create organized documents supported by research and to present clear oral messages targeted to specific audiences. A combination of lectures, exercises and
independent learning activities support students in strengthening the communication skills required for success in educational and workplace environments

Prerequisites: ENL1813

Students are prepared for a business environment increasingly affected by laws. They learn how laws must be understood and applied by management in the conduct of business. They also learn how to analyze a business situation from a general legal perspective. Emphasis is placed on methods of dispute resolution, contracts, torts, employment law, methods of carrying on business, creditors' rights, sale of goods and marketing law.

The use of new and existing technology and management tools are essential and a potential differentiator and advantage in today's business world. Technology advances are occurring rapidly, therefore, an understanding of the change and the usage of technology are essential skills in today's business environment. Students in this course will experiment, evaluate and apply new technologies, understand the risks, opportunities and rewards of new and existing technologies and explore how to manage technology in their own venture.

Students apply the theory of sound marketing research to understand its importance in the managerial decision-making process in today's competitive marketplace. They apply current techniques to collect, record and analyze data relating to relevant business marketing challenges. Students work individually and in teams to develop and execute a research study for a product, service or an industry client. This study involves a hands-on approach to specific delineation of problems, design of a research proposal along with collection of secondary and primary data. Various research techniques are used to develop and interpret the research results. Students present their study's findings and the results for management action.

Setting up and managing e-commerce websites is an essential skill in today's multi-channel economy. Develop a broad understanding of all that goes into a successful eCommerce site, whether you are an entrepreneur or working for a larger organization. This course provides the fundamentals of eCommerce, with a particular emphasis on the strategy, challenges and applications of eCommerce - include security issues, billing and payment systems, and supply chain. Emphasis is on applied learning, learning from real-world successes and failures via cases. The course will culminate in the development of an eCommerce website.

Prerequisites: MGT2232 and MKT0018

Students are introduced to financial statements and concepts that enable them to effectively partner with the financial professionals that they encounter through their business launch and operations. Topics include balance sheets, income statements and cash flow statements and their interactions, financial analysis, and forecasting/budgeting. In addition, attention is focused on time value of money concepts, particularly as it relates to debt (interest payments and repayment schedules), as well as on various sources and types of financing for small businesses. Spreadsheet software is used extensively to present, analyze and solve financial business issues.

Prerequisites: ACC0014

Social entrepreneurship and innovation is a rapidly developing field of business management where innovative thinking is applied towards solving social and environmental challenges within a market-based economy. The course will provide students with a practical introduction to social entrepreneurship and innovation by exploring various business models such as non-profit, for-profit, social and indigenous enterprises. Topics such as sustainability, innovation, societal impact, and corporate social responsibility (CSR) will be explored. Students will compare and contrast various approaches to social innovation in Canada and globally in sectors such healthcare, climate change, technology, finance and more. Through case studies, discussions and experiential learning, students will understand how social entrepreneurs use business knowledge and skills to transform communities and society at large.

Entrepreneurs must know how to successfully plan and execute projects on time and within budget. Students learn the basic concepts of project management based on the best practices in this field. The tools and techniques include learning to identify project priorities, assigning and managing resources, budgeting, tracking progress and communicating with stakeholders. Hands-on practice is provided using project scheduling software as a means to understand the work breakdown structure, critical-path activities and resource loading. Case studies are used in order to demonstrate the practical application of each concept to the planning and completion of project activities.

Students focus on understanding and implementing digital marketing strategies using a broad range of online marketing tools. Establishing key messages, building engagement and effectively communicating with customers is essential in the digital landscape today. Students build a strong foundation in content marketing and management systems, social media marketing, search engine marketing and measurement analytics, all cornerstones to an effective digital strategy.

Prerequisites: MKT0019

Students are introduced to retail specific strategies and best practices to adapt, navigate and manage in an ever-changing retail environment. An in-depth look at how the physical and online environments (omni-channel) impact a consumer's shopping experience are explored. Learning outcomes are integrated throughout the course with case studies and in-class activities. The importance of retail marketing and branding, the retail mix, macro and micro environmental issues, supply chain optimization, pricing strategies, and inventory management are also reviewed.

This is the "cornerstone" course for the program. Students use key business management and entrepreneurial concepts to write and present a comprehensive business plan of their choice. The plan includes detailed marketing, operational and financial components thereby giving students a clear indication of the health of their business concept. Through a business plan project, students conceptualize, analyze and compile a comprehensive business plan which articulates the steps for starting their new business.

Prerequisites: MGT2203 and MGT2225 and MGT2232 and MKT0019 and MKT2218 and RET2214

Students focus on planning and enhancing the skills required to pursue the next phase of their career and life preparation. The course contains information on industry preparation, start-up life and postsecondary education with an emphasis on lifelong learning and personal development. Students focus on researching employment opportunities, expanding their professional network, employability skill assessment and interview preparation. This allows students to gain confidence as they launch their professional business career. Students will also focus on analyzing various opportunities to expand their applied skills within complementary educational program areas and in their future endeavors, including what life in a start-up looks like.

Today's business owners and managers must not only recognize but excel in achieving organizational objectives for long term business success. This course examines the fundamental people and business management functions within a small to medium enterprise, including best-practices related to recruitment, selection, onboarding, compensation, performance development, performance management, and leading a diverse workforce. Students will review the underlying management functions that support effective business operations within the framework of federal and provincial employment law. Learning is applied through the completion of a simulation, case studies, and a major project where students examine various organizational strategies leading to effective decision making and achievement of business objectives. Upon successful completion of this course, students will understand how to create a work culture that supports innovation and change.

Focus is on business entry into the international marketplace with special attention on identifying the barriers to entry. From a global entrepreneurship perspective, students examine the role of international trade research in identifying opportunities, the role of federal institutions in assisting entrepreneurs to identify threats and reduce the risk of failure. In addition, students learn the process of importing and exporting goods, the legal aspects of international trade, the growing role of CSR (Corporate Social Responsibility), the nature of trade financing when buying or selling internationally and the role of e-commerce in developing a global business presence. Students are exposed both to sources of information on the international marketplace and to the basic terminology being used in that marketplace.

Students are able to support the critical role of trust-based relationship selling and it's increasing importance in the business environment. Students develop the skills required to be a sales professional with weekly role playing and a final mock sales presentation with a product/service of their choice. Students analyze buyer motivators, their purchasing process and overcome customer concerns with confidence. The importance of sales ethics and its legal implications are also examined. Students demonstrate the importance of collaborative, two-way communication in trust-based selling and the business environment.